Heinz Mayonnaise

Smear Campaign

Taking cues from traditional political smear ads, we created our own “Smear Campaign”—attacking foods that are dry, bland, and boring without Heinz Mayonnaise. And boy, was it fun.

Director: Laundry

 
Press
Teleflora
Teleflora
POM Wonderful
POM Wonderful
Wonderful Pistachios
Wonderful Pistachios
GoodRx
GoodRx
Minnesota Twins
Minnesota Twins
Nike
Nike
Lowe’s House of Style
Lowe’s House of Style
Garanimals
Garanimals
Heinz Mayonnaise
Heinz Mayonnaise

© 2022 Arten Parfrey. All Rights Reserved.

Arten Parfrey